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NEW #KUGA BUILDS ON FORD’S GLOBAL SUV EXPERTISE AND HERITAGE
20 Sep 2017
Ford Motor Company of SA
Ford Motor Company of SA
The new Kuga has arrived in South Africa, offering one of the most technologically-advanced, smart sport utility vehicles (SUVs) with five-star safety and improved fuel efficiency.
Ford is the second-largest SUV brand in the world and every model is backed by Ford’s global SUV expertise and robust 50-year heritage in the segment.
“We are thrilled with the new Kuga offering,” says Tracey Delate, General Marketing Manager, Ford Motor Company of Southern Africa. “With stunning new design inside and out, smart technologies, fuel-efficient yet powerful engines, and five-star safety, it’s a vehicle that will stand out for our customers.”
As preference for SUVs continues grow around the world, so too does the demand for greater choice. The new Kuga joins the best-selling EcoSport compact SUV and the sophisticated Everest seven-seater SUV to offer a wide range of models across all key segments.
Buyers have the choice of two petrol engines in the 1.5-litre and 2.0-litre EcoBoost petrol units, as well as the 2.0-litre TDCi turbodiesel engine. Depending on model, there is the option of front-wheel drive or all-wheel drive models, and manual or automatic transmissions to suit customer needs.
As before, three specification levels are available, starting off with the value-oriented Ambiente, the mid-level Trend and the range-topping Titanium.
The new Kuga features Ford’s latest design language for a bold, smart look that is shared with other Ford SUVs. Its large upper trapezoidal grille and a smaller lower grille are flanked by sleek new headlamps complemented by functional, stylish fog lamps.
At the rear, the Kuga’s smart, athletic stance is emphasized by the redesigned light clusters and new tailgate design, along with the purposeful twin exhausts. A new range of standard and optional alloy wheel designs are available, spanning 17 to 19-inch sizes, which complement the upmarket styling of the new Kuga.
“We know from customer feedback and research that vehicle design and style are key factors in the car buying decision process,” Delate says. “In many cases, it’s actually the top consideration which is why we’re particularly excited about the new Kuga. In addition to being a very capable, functional SUV with a fantastic suite of smart technologies, it’s also a vehicle that will turn heads wherever it’s driven.”
Smart and intuitive interior
Steeped in SUV expertise from around the Ford world, the new Kuga designers’ objective was to combine stylish form with everyday function for the interior of the SUV.
“Our designers went to great lengths to ensure the vehicle and its many different features, large and small, are smart yet provide welcome benefits to even daily routines,” Delate adds. “The Hands-Free Power Tailgate, for example, is something customers have really grown to appreciate. No matter what you might find filling your arms, from sports gear to shopping bags or a toddler or two, the Power Tailgate can make your life easier.”
Kuga drivers will find an array of useful convenience features making the vehicle very user-friendly, including ISOFIX anchorage-points, an electronic parking brake, improved storage in the centre console, as well as rear tray tables and rear air vents on the Trend and Titanium models.
The new Kuga offers up to 1603 litres of cargo space with the rear stadium seating folded – ideal for weekend escapes. In addition, the Kuga steering wheel and air-conditioning controls operate through fewer and more easily distinguishable buttons and switches, making the controls easier to recognise and navigate.
All Kuga automatic models include paddle-shift controls that enable drivers to manually select gears, adding to Ford’s fun-to-drive ethos.
Introduction of SYNC®3 with optional Navigation
The new Kuga will allow drivers to control audio functions plus connected smartphones using simple, more conversational voice commands, with Ford’s new SYNC®3 connectivity system, which is standard on the Trend and Titanium derivatives.
SYNC®3 with Navigation is optional across the Kuga range, featuring embedded navigation which provides a full 3D experience with elevated map view, enhanced full colour graphics and point of interest (POI) building images. When driving, the navigation map displays a raft of information, including the next manoeuvre; current speed limit; current GPS speed; and a choice of estimated time of arrival, time to reach destination, or distance to destination; plus highway services information such as rest stops and garages.
Ford has drawn on more than 22,000 comments and insights gained from research clinics and surveys to ensure the new version is the most customer-centric system to date.
Kuga drivers can operate the SYNC®3 8-inch touchscreen in the same way that they use their smartphones. A new interface features larger, easier to operate buttons and enables pinch and swipe gestures for the first time.
SYNC®3 incorporates Apple CarPlay, the smarter, safer way to use iPhones in the car allowing drivers to make phone calls, access music, send and receive messages, get directions optimised for traffic conditions, and more while they stay focused on the road*.
Android™ users can activate Android Auto™, which makes apps and services that are already widely used accessible in safer and seamless ways in the Kuga, including Google Search, Google Maps and Google Play*.
Enhanced visibility and safety
The latest Ford technologies and sophisticated body engineering help drivers see more clearly and enhance safety on the road for new Kuga occupants and other road users.
The new Kuga’s sculpted bonnet features a wider, uninterrupted central dome that not only serves to complement its sporty, smart new look, but also incorporates a structural design that improves pedestrian protection in the event of an accident. The bonnet and rear liftgate also have been re-engineered to help mitigate damage to more expensive-to-replace components.
Sophisticated technology for safer driving
Segment-defining driver and passenger safety remains a highlight of the new Kuga, with standard safety features across the range incorporating a total of seven airbags – including a driver’s knee airbag – as well as ABS brakes with Electronic Stability Programme (ESP), Trailer Stability function, Hill Launch Assist and Rollover Mitigation.
An enhanced version of Ford’s Active City Stop with low-speed collision mitigation and avoidance has been introduced, which can be specified as with the Driver Assistance Pack available as an option on the Trend and Titanium models. This pack also includes Adaptive Cruise Control, Blind Spot Information System (BLIS), Lane Departure Warning and Lane Keeping Aid, as well as Advanced Active Park Assist.
The new Kuga now offers Perpendicular Parking functionality, in addition to the semi-autonomous Active Park Assist technology. Using additional ultrasonic sensors, Perpendicular Parking at the push of a button enables drivers to locate parking spaces alongside other cars as well as parallel to the road, and steers the vehicle into them while the driver controls the accelerator and brake.
Efficient EcoBoost performance
The new Kuga relies on Ford’s powerful yet extremely efficient 1.5-litre EcoBoost engine. Two output levels are offered, comprising a unit with 110kW and 240Nm of torque in the front-wheel drive six-speed manual derivative.
A 132kW version of the 1.5 EcoBoost engine is provided on the models equipped with the six-speed automatic transmission – available in front-wheel drive guise and with Ford’s Intelligent All Wheel Drive.
The petrol engine line-up is topped by the powerful 2.0 EcoBoost, which produces 177kW and 340Nm, and is available exclusively with all-wheel drive and the six-speed torque-converter automatic.
For diesel fans, the impressive 2.0 TDCi turbodiesel engine remains, producing 132kW and a substantial 400Nm torque peak. Power is delivered to all four wheels through the responsive PowerShift dual-clutch automatic transmission.