Fury Ford Sandton is proud to be a part of the Ford Motor Company of Southern Africa (FMCSA), which continues with strong momentum in South Africa's automotive sector by notching up another month of record sales and capturing an impressive section of the market.
The February 2015 industry sales figures, released by the National Association of Automobile Manufacturers of South Africa (NAAMSA), show Ford achieved an impressive 28% increase in volume compared to the same month last year. Sales were also up by 12% relative to January 2015.
"Our dealers had a great February setting an all-time sales record for total monthly sales through the dealer channel" says Mark Kaufman, Vice President, Marketing, Sales and Service, FMCSA.
Part of this growth is attributed to new car buyers coming to grips with the benefits of Ford’s global product line up and smart technology features. More consumers are choosing Ford products and we are happy to say that we will be introducing 10 new vehicles in 2015!
Of the top sellers, we have seen a stellar performance from the EcoSport nameplate, a leader in the compact SUV segment. January's record EcoSport sales were surpassed by February’s figures and we’re expecting the same for March.
The Ranger continues to fare well, maintaining its status as one of the leading contenders in the light commercial segment and is the number one choice to our retail customers.
On the new model front, Ford introduced the updated Kuga during February. In March the Transit Connect compact panel van, Tourneo Connect compact MPV and the new Focus will be making their debut! If you want to make a great choice, make Fury Ford Sandton your first choice for Ford.